I've spent 15 years as a designer and a business owner.
That means I've been on both sides of the brief more times than I can count — pitching for work as a studio, and hiring studios to help grow my own business.
And the thing that consistently surprised me on both sides? How hard it is to find the right partner. Not a good studio. The right studio. For where you are, what you're building, and what you actually need right now.
Most businesses Google, guess, and hope. Most studios pitch everyone and filter later. The whole process is broken and everyone in the industry knows it.
So I built Palette.
It's a free quiz that matches businesses to the right type of design studio based on their stage, goals and budget. Not just "here's a list of studios" — an actual match, with a reason behind it.
We're in beta right now, which means the quiz is live, a handful of brilliant studios are already on the platform, and we're actively learning from every match we make.
If you run a business and you've ever hired the wrong studio — or wondered how to even start that search — I'd love for you to try it. Takes 3 minutes and it's completely free.
